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ISM Connect secures naming rights to Phoenix Raceway

By alley - Sep 26, 2017, 4:43 PM ET

Phoenix Raceway will be rebranded to ISM Raceway beginning in January.The multi-year partnership between the track and ISM Connect was announced Tuesday. It includes the track naming rights and for ISM's 360° Connect network to provide "the modernized venue with advanced, robust technology and data capabilities to create meaningful connections...

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